True influence is the real and identifiable impact an influencer has on their genuine audience, that directly relates to your brand and campaign.
Read MoreI had a great chat with Mireille Ryan CEO of the Social Media Marketing Institute, about how to build a career, stand out, stay ahead and create a great experience in the diverse and ever changing juggling act that is social media.
Read MoreTo be a great marketer you need to have curiousity.
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